The look of your business is what people will remember every time they visit. Leaving a lasting impression can be difficult but follow these 5 easy steps to create your retail interior design for success. Ensuring that your business has a welcoming feeling will create friendships and lasting relationships.
Knowing Your Budget
The first of 5 easy steps to create your retail interior design is to understand your budget. Have an honest conversation about it with any business partners that are involved. The last thing anyone wants is for your business to go over budget and be in debt before it begins. Once you understand your budget then move forward with it. Understand that lighting, paints, shelves, aisles and fixtures all cost money. They can be even more costly if going for a higher-end sleek look. You can save some money by renovating or painting over any fixtures and walls given to your store.
The next step in choosing your retail interior design is to pick your colors. Your colors should represent the color of your logo. If you want your store or kiosk to look different than your logo then consider other colors. Younger customers respond to bright and strong colors. Older customers tend to like subtle colors while shopping. It all just depends on what your target audience is. Are you targeting older, younger, female or male audiences? If your store wants to attract any shopper then consider blue and green colors as both men and women respond to these colors.
Finding A Theme
The theme of your store is the most important one as it will determine your budget. Your theme should portray what your business is all about. Whether it be a luxury retail store or a small store it all makes a huge difference. Achieve a luxury look by incorporating upscale furniture and accessories. To get a simplistic look for your store then consider painting an accented wall or using bookshelves for dividers. These techniques will achieve a fine yet low-budget look for a small business. No matter the budget or type of business please consider all of these when designing your store.
Setting Up Shelves & Ailes
One thing that will not look good in your store is if it feels cluttered. Having inventory is great until there’s so much inside the store that the customer feels overwhelmed. Be sure to leave plenty of space between aisles and shelves when designing your store. Having hanging shelves and spool tables can eliminate space inside the store. Even setting up ladder shelves and open bookcases will achieve the same look. When choosing light fixtures having hanging lights can be a low-cost and stunning option.
Now, the last tip in choosing your own retail design is to determine the style of lighting. Bright lighting can create a welcoming atmosphere, but it can also be costly to maintain. Higher energy usage means a higher electrical bill and can create excessive heat inside the business during summer. If your business is hot inside then customers will dread a sweaty experience. Darker-themed lighting accompanied with music can create a party vibe. Making customers feel as if they are clubbing while shopping. The drawback to this plan is that it can be harder for customers to see your products. For anyone with eye-sight problems, this can create a huge issue. Find the perfect balance between the two if you don’t want your business to be too bright or too dark.
Design Your Store With Quaddro Studio
Quaddro Studio is Southern Nevada’s leading retail design vendor! We work closely in hand with stores, kiosks and conventions to create stunning retail shops for your business. With over 15 years of experience, founder Jorge Serrano, fabricates beautiful pieces of art to captivate customer’s attention.
Call Quaddro Studio at (702) 629-6060 or contact us online for a quote.